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We created a film series for Audi where we strap cultural icons into the the passenger seat of an unnecessarily fast Audi Sport vehicle and whip them around a track while the internet asks them questions. It's an AMA at 130MPH. We call it Think Faster. Did I mention we broadcast the whole thing live?
Watch the full episodes here:
Elizabeth Banks
Adam Scott
Olivia Munn
Issa Rae
Gears of War 3 is the final chapter of Delta Squad's story, so this campaign is based on brotherhood in the face of certain demise. The TV follows the characters on an epic journey along the storyline of the entire franchise. Right up until the very end.
"Dust to Dust"
Director Adam Berg
VFX Digital Domain
For the launch of Forza Motorsport 5 we did something that only Forza could do. We turned a racetrack in Alabama into a giant, high-speed, inside-out zoetrope. First, we lined the track with 680 individual frames of actual gameplay footage. Then, we drove by at 120mph in a specially modified Mclaren 12c camera car. When the driver hit exactly the right speed, the frames animated seamlessly and created a window into the fast and beautiful world of Forza Motorsport 5.
"Filmspeed"
Director Jeff Zwart
VFX The Mill
Wired
Fastcompany
Road and Track
To draw attention to the amenities of Virgin America First Class, we created a one-of-a-kind product. The Virgin First Class Shoe was made with all the bells and whistles of Virgin First Class. Call it a first class experience for your feet. We let people bid on them and collected $100,000 for charity.
I was lucky enough to work on a brand that does some real-life good in the world. They don't have a lot of money to spend on advertising, but they do have a lot of supporters and celebrity alumni that are willing to lend a hand.
We created a slow motion journey through the downfall of a kingdomto show exactly how fleeting power can be.
"Revolution"
Director Laurent Ledru
VFX Psyop
For the social-media-enabled Microsoft phone, the Kin, we created an massive social media experiment about social media, all delivered via social media. My partner and I were behind the initial concept of sending one person and their Kin around the country meeting people in their social network face to face in order to answer one simple question: are we really friends with our friends? Each visit became a webfilm released on Kin's social media outlets that tackled different questions about the new social landscape.
This webfilm inspired viewers to upload their own piece of a digital monument commemorating the 10th anniversary of Halo: Combat Evolved. In return, they received a personalized version of this video with their image inserted into the giant screen during the General's address to share with their fellow Halo fanatics.
"The Living Monument"
Director Todd Field
VFX The Mill LA
Everyone has a fan somewhere inside. And sometimes you just have to let them out.
Director Benji Weinstein
Production Tool of North America
Just a nice afternoon hot air balloon ride through Mexico City.
"Balloonist"
Director Jorge Aguilera
VFX A52
In Halo 4 Master Chief faces off with The Didact, a strange new enemy with the ability to disrupt technology. We built up to his awakening by planting his symbol everywhere from glitches in TV shows, websites, and sports events, to a series of teaser videos that lead Halo fans to the location of a massive real-life stunt.
Ryse: Son of Rome takes place during the downfall of an exaggerated Roman empire. We needed an interesting way to introduce gamers to Marius, Rome's only hope for salvation. We created a journey through an exploded statue of Marius that shows how he fits in to the depraved world of Ryse.
"Explosion"
Director Marco Brambilla
VFX Ntropic
These are some other things I have made. They are the misfit one-offs, agency cuts, random doodles and personal projects that don't belong anywhere, but I still love them.